About

Luna UI

One founder, no agency in between. Luna UI is me, Liana. Design and products, the way I actually think they should be done.

Working with AI startups and technology companies everywhere.

Liana Tudakova, founder of Luna UI, at an immersive light installation
Work with the studio

A product, built with me from first call to launch

Sensoria, a Luna UI Framer template for an AI beauty product
Start from a template

Launch-ready Framer systems

✦
Collaborate

Partnerships, speaking, side-by-side projects

Read the Journal

How the studio thinks

Founder’s note

The hardest part of this work isn’t the design, or the animations. Any AI can do that now. The hard part is the thinking behind it. What to build, why, and how it all connects.

A product that burns as bright as a star in a sky full of identical stars. That’s why I started Luna UI.

50

Projects shipped

50

Projects shipped

50

Projects shipped

5

Countries worldwide

5

Countries worldwide

5

Countries worldwide

95%

Direct with the founder

95%

Direct with the founder

95%

Direct with the founder

Liana Tudakova, founder of Luna UI, among giant flower sculptures

The path

001.

Foundations · 2018

A different lens

I studied history before design. That’s where I learned to see how things connect, how one pulls the next. I look at products the same way.

Liana Tudakova, founder of Luna UI, in her early years

001.

Foundations · 2018

A different lens

I studied history before design. That’s where I learned to see how things connect, how one pulls the next. I look at products the same way.

Liana Tudakova, founder of Luna UI, in her early years

002.

First work · 2020

Straight to real clients

No agency, no office, no one handing me tasks. Just me and real founders with real deadlines. I learned by shipping, not by watching.

Liana Tudakova working as an independent designer

002.

First work · 2020

Straight to real clients

No agency, no office, no one handing me tasks. Just me and real founders with real deadlines. I learned by shipping, not by watching.

Liana Tudakova working as an independent designer

003.

The studio · 2024

Luna UI becomes a system

At some point the freelance work became a real studio, with its own way of doing design. Same thinking on every project.

Luna UI studio brand mark

003.

The studio · 2024

Luna UI becomes a system

At some point the freelance work became a real studio, with its own way of doing design. Same thinking on every project.

Luna UI studio brand mark

004.

The ecosystem · Now

Studio, templates, journal

The studio, the templates and the journal. Different doors, same idea underneath, all me.

Luna UI website shown on a tablet

004.

The ecosystem · Now

Studio, templates, journal

The studio, the templates and the journal. Different doors, same idea underneath, all me.

Luna UI website shown on a tablet
Liana Tudakova, founder of Luna UI, by the sea
Liana Tudakova, founder of Luna UI, by a cherry blossom tree

The thinking behind it

Design comes last for me. First I need to understand how something works, how people see it, what holds it together. I write about that part in the Journal.
Framer template preview by Luna UI

Liana Tudakova

Founder of Luna UI Design Studio